Boss Agents

Agents Who Use Sign Boss Outperform Houston's Average...

May 7, 2024

Real estate agents who use Sign Boss are significantly more successful than agents who do not, and we have the data to back that up.

Sign Boss’ Sign Management, Design, & Printing services save Realtors time and introduces speed, experience, & strategy into property listing setup & closure.

METHODOLOGY

Using performance numbers from 2023, we compiled our internal data from Sign Boss clients and compared them against the overall industry average for Agents in Greater Houston according to HAR.*

To keep the data consistent, we only measured active agents, meaning agents that sold one or more homes during Fiscal Year 2023. We also eliminated or standardized other possible outliers and dependent variables.

Exercising caution, we opted to include all active Sign Boss Agents in 2023, regardless of if they gained the benefits for only one week, one month, or the year in its entirety.

RESULTS BASIS

So why do Sign Boss Agents excel so much more? While already-busy Realtors are more likely to pay for services that save time, the performance level of agents before and after working with Sign Boss tells a different story.

Our agents, whether already top-earners or not, generally see a an increase in performance that correlates with the length of time they use our services.

Beginning with our Design Services, our Creatives apply industry best practices and marketing strategy to increase the effectiveness of a listing panel, rider, or open house sign.

Our Printing Services bolster this, with high-quality, UV-protectant materials that combat fading and degradation.

Yet, it’s our Sign Management that has the most impact on a Realtor’s success. Yes, installing, updating, & removing signage with a quick tap frees time to pursue leads but that’s just the start.

Strategic placement, based on property and traffic flow, is crucial to optimize awareness. This, coupled with an always-pristine sign installed by professionals is a good look for agents, to neighbors & prospective buyers.  

Download the full white paper here.